The lovely BellaBookGirl from TLCBooks wrote a cool blog post describing her buying decisions when getting in new stock for her independent book store.
Each month I literally go through hundreds of books from many publishers and decide what to order for the upcoming months. Did you catch that? Hundreds of books. And on big months, I would say thousands when you look at October lists (pre-Christmas) and dealing with over 20 publishers. Can you imagine, as a bibliophile, how you have to reign in the urge to buy it all? I seriously feel like cackling “mine, mine, mine, they will all be mine!” but I refrain and act professionally when all I want to be is a kid in a candy store.
There are some really interesting bits of information in here, from both a publishing and writing perspective. I've always thought covers were super important to draw in the curious eye, and Bella makes a good point:
Many people won’t give a book as much of a chance if the cover doesn’t reflect what is described through the blurb on the back. The cover will attract the wrong people who will read the blurb and feel a disconnection with the book already. Game over.
And of course there are lots of other interesting points, as well as a list of things that do not influence her buying decision, such as promises of refunds and/or free steak knives.
At Literarium we want to support independent bookstores in this brave new world of publishing, and we have a few ideas to help connect writers to their local bookstores. These kind of insights into what convinces a bookseller to stock your book are valuable to anyone wanting their books on the very limited shelf space available.
Read the rest here: http://tlcbooks.wordpress.com/2011/08/07/the-magical-secrets-of-book-ordering/